The project involved re-designing the brand's logo and presenting a look and feel app design for the company service. Pro-bono task as the brand was a small business.
Logo Re-Design
The brand only had one logo design made by the owner some years ago. We proposed to refresh the look, modernize it and make it scalable to fit all resizes of the website and app.
We changed to a gradient related to colours we see in hiking at different day hours and kept the element of the sun behind the mountains, leaving it unclear for a sunset or sunrise.
The brand's name is located in a heavy font at the mountain's base, bringing a sense of security and showing it as a trustworthy company.
The brand only had one logo design made by the owner some years ago. We proposed to refresh the look, modernize it and make it scalable to fit all resizes of the website and app.
We changed to a gradient related to colours we see in hiking at different day hours and kept the element of the sun behind the mountains, leaving it unclear for a sunset or sunrise.
The brand's name is located in a heavy font at the mountain's base, bringing a sense of security and showing it as a trustworthy company.
Wireframe Design
Project developed with Adobe Photoshop and Figma.
User-centric app created for easy navigation, tour availability section, previous hiked adventures screen and saved hikes. According to their settings, when new tours are added to the database, users will get notified by a push notification, an email or an SMS message. All tours are paid through the secure credit/debit card payment method added within the app. Users will receive an invoice email after they confirm their tour purchase. A copywriter colleague checked the overall tone and information used throughout the app.
Project developed with Adobe Photoshop and Figma.
User-centric app created for easy navigation, tour availability section, previous hiked adventures screen and saved hikes. According to their settings, when new tours are added to the database, users will get notified by a push notification, an email or an SMS message. All tours are paid through the secure credit/debit card payment method added within the app. Users will receive an invoice email after they confirm their tour purchase. A copywriter colleague checked the overall tone and information used throughout the app.
Splash screen with logo
LogIn or SignUp screen
Main Screen with trending and all hikes categories
Profile Settings Screen
Search Screen
All Hikes availables Screen
History of previous hikes Screen
Record of saved hikes Screen
First look at hike tour information and availability Screen
Cheking details to confirm payment of the tour Screen
Payment achieved Screen
Booked hike screen
Add payment method Screen
Credit/Debit card Screen
I worked on the logo re-design and wireframe proposal and communicated closely with my developer partner at .Mo.Mo Dev&Design, we managed to confirm the development of the app was suitable for iPhone and Android users. The client did not apply the project as the app development was not pro bono.
